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Monday 21 June 2021

Gold for Selux

We are proud that our Selux Book has been awar­ded the German Brand Award of the Rat für Form­ge­bung — German Design Coun­cil in the cate­gory ​“Excel­lence in Brand Stra­tegy and Cre­a­tion — Brand Stra­tegy of the Year”.

The jury con­clu­ded that it is a fas­ci­na­ting view of the world from Selux brand per­spec­tive – out­stan­din­gly pho­to­grap­hed and excel­lently desig­ned. The book that is nei­ther a cata­lo­gue, nor an image bro­chure, nor a brand bible – but all of these com­bi­ned and yet still much more besi­des. It looks at one key topic and finds ans­wers to this:​“How can holis­tic ligh­ting solu­ti­ons for out­door spaces be cre­a­ted in har­mony with nature – light for gene­ra­ti­ons.”

A big thank to all our col­lea­gues, part­ners, agen­cies and cre­a­tive minds Hugo Göld­ner, Lisa Rudolf, Isa Soysal, Maciej Kodzis at CDLX for rea­li­sing this dream together with us.

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