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Monday 21 June 2021

Gold for Selux

We are proud that our Selux Book has been awar­ded the German Brand Award of the Rat für Form­ge­bung — German Design Coun­cil in the cate­gory Excel­lence in Brand Stra­tegy and Cre­ation — Brand Stra­tegy of the Year”.

The jury conc­lu­ded that it is a fas­ci­na­ting view of the world from Selux brand pers­pec­tive – outs­tan­dingly pho­tog­rap­hed and excel­lently desig­ned. The book that is neit­her a cata­lo­gue, nor an image broc­hure, nor a brand bible – but all of these com­bi­ned and yet still much more besi­des. It looks at one key topic and finds ans­wers to this:​“How can holis­tic ligh­ting solu­ti­ons for out­door spaces be cre­ated in har­mony with nature – light for gene­ra­ti­ons.”

A big thank to all our col­le­agues, part­ners, agen­cies and cre­ative minds Hugo Göld­ner, Lisa Rudolf, Isa Soysal, Maciej Kodzis at CDLX for reali­sing this dream toget­her with us.

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